About Us

“Train smart. Recover faster. Live stronger. That’s the HomeKit way.”

Ethan Cole, Founder

The Beginning — From Frustration to Innovation

HomeKit was born from a simple frustration: modern life leaves almost no time for the gym, but pain, fatigue, and the need to stay fit don’t wait. Ethan Cole — a product designer who spent years working with physiotherapists and sports engineers — set out to change that. He wanted tools that deliver professional-grade results, yet are small, safe, and easy enough to use during a coffee break, between calls, or while winding down in the evening. What started as a prototype in a shared workshop soon became HomeKit — a focused line of EMS trainers, recovery devices, and smart accessories built around the motto Easy & Professional.

Design Philosophy — Built on Three Pillars

From day one, HomeKit followed three guiding principles:


  • Sculpt & Tone — efficient EMS for muscle activation.

  • Strength & Form — intelligent tools that improve workout quality.

  • Restore & Recover — heat therapy, pulse massage, and dynamic cupping for faster recovery.

Our first products — the PowerCore ABS stimulator, 9-in-1 PowerPress push-up system, and Smart Cupping device — were refined through feedback from athletes, clinicians, and everyday users. Every detail reflects our focus on usability: clear controls, durable batteries, and safe materials that make advanced therapy accessible at home.

The Vision — Wellness on Your Terms

Quality and convenience go hand in hand. HomeKit products are tested to meet high industry standards, with user safety, comfort, and effectiveness as top priorities. Smart choices like USB recharging, replaceable hydrogel pads, and a subscription option ensure you never miss a session. Thoughtful touches — a responsive remote, travel-ready design, and clear guides — make healthy routines effortless.